While stationed in Bahrain with the Navy, married couple and business partners, Lisa and Justin Bey, often found themselves serving healthy and vegan food to their community. They turned to SBA’s resource partner network for guidance in turning their labor of love into a juice bar business.
While stationed in Bahrain with the Navy, married couple and business partners, Lisa and Justin Bey, often found themselves serving healthy and vegan food to their community. They turned to SBA’s resource partner network for guidance in turning their labor of love into a juice bar business. They received business counseling from the Veterans Business Outreach Center (VBOC) in Norfolk, Virginia and their local branch of @score_mentors. With the help of the VBOC, the couple completed extensive market research and identified a small vacant storefront in a plaza near both a nutritional supplements store and an exercise studio. The Beys were also able to secure an SBA Express loan and a 7(a) loan to purchase furniture, fixtures and equipment. @alkaliciousjuice opened its doors in 2016, supplying the Chesapeake area with healthy smoothies, bowls and alkaline water. Alkalicious has become a fixture in their community, now serving markets from young military moms and millennials to health conscious 45-65 year olds.