Fearless Leader for Women’s History Month

Getting rejected by more than 100 investors can be disheartening, to say the least. But Melanie Perkins didn’t let it stop her from landing seed capital for her design startup. Instead of giving up, she kept learning, refining her strategy, and updating her pitch deck until she got a yes, as she discussed in an interview with Forbes.


That persistence paid off when Perkins finally connected with the investor who would help her realize her dream of launching Canva, an online design and publishing tool that aims to make design simple for everyone. By October 2022, Canva was worth $26 billion, becoming the world’s most valuable startup founded and led by a woman. It was just named the #1 Most Innovative Enterprise company by Fast Company and ranked #4 on the CNBC Disruptor 50in 2022.

Perkins has come a long way since starting Canva in her mother’s living room. Now 35 years old and worth $3.6 billion, she and her husband have pledged to donate almost all their wealth. Her drive and determination to take big, bold bets have shaped her business.

“…One of the values that we have explicitly stated at Canva is to set crazy big goals and make them happen. And I happen to be very inspired by crazy big goals,” Perkins said in a 2022 interview. We can’t wait to see the impact she creates by striving toward whatever “crazy big goals” come next.


Courtesy of Case Foundation, Forbes and Startup Daily

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